About

Velatrio is a women owned and operated marketing and business consulting firm. For over 20 years we have provided our clients with talent they can trust and have the results to prove it. Our senior-level consultants have an average of 10 years of tech industry experience in marketing, communications, program and project management.

We’re a certified Women’s Business Enterprise with the Women’s Business Enterprise Nation Council (WBENC) and we are proud of our diversity with more than 70% female employees.

It Starts with
Listening

We’re not mind readers (but some clients think we are). Clients tell us they love working with us because we take the time to hear what they have to say, and more importantly, understand their needs.

We Work Side by Side
With You

Everyone loves a winner and we’ve got the feathers in our cap to prove it. Most of our projects spawn out of a personal referral or repeat client. We are successful because our clients keep coming back.

The Shortest Route from A to B is a
Straight Line

We learn new businesses quickly because we have a methodical command of business and marketing fundamentals, freeing you and us to be innovative and creative in delivering results that make you shine.

Our Clients Hire Us
Over & Over

Everyone loves a winner and we’ve got more notches in the win column than the other.  Most of our projects spawn out of a personal referral or repeat client.  How we know we’re successful? Our clients keep coming back.

The Velatrio team

Kristi Mallios

Belinda Buscher

Cherri Gruver

Kelly Johnson

Nancy Hamill

Jill Angelo

Joanne Bromwell

Kristi Mallios

CEO

Kristi is a dynamic, high-energy business development executive with a demonstrated track record of building innovative and strategic business initiatives, go-to-market campaigns and sales programs.

She spent 15 years at Microsoft Corporation helping clients develop and execute enterprise strategy, sales enablement and global marketing programs in One Commercial Partner, Office 365, Windows and Server & Tools. Prior to joining Microsoft, she lived through the dot-com boom and bust in the Bay Area and landed multi-million dollar consulting and staffing engagements at Charles Schwab, Bank of America and Wells Fargo to name a few.

Kristi lives in Kirkland, WA, and is a proud mom to Alexandra (13) and Zoe (10). When she’s not reminding her girls to do their homework and clean their rooms, she enjoys skiing, tennis, mentoring young ladies, and training to complete her first ever Half-Ironman.

Belinda Buscher

Director of Finance and Operations

Belinda is a business/strategy management consultant with more than 20 years of experience supporting small, growing businesses by providing financial reporting, human resources solutions, financing, accounting systems, and critical

operational functions. Prior experience includes project management for Heineken USA in Stamford, CT and White Plains, NY; director of business development and operations for HealthTalk Interactive, a Seattle-based e-health information resources company; and management consultant with Mars & Co., a global strategic consulting firm based in Greenwich, CT. Belinda also has worked with a Connecticut-based consulting firm working helps national non-profit organizations maximize their donor potential.

An active volunteer with a focus on education, Belinda recently completed seven years on the Epiphany School Board of Trustees, having served as Board President for her final year. Belinda is currently serving as a Co-Chair of the University of Pennsylvania’s Alumni Interview Program for Washington state, Chair of the Regional Clubs Advisory Board at Penn, Co-President/Treasurer of the Penn Club of Seattle, and when not working or volunteering, enjoys tennis, cooking, and traveling with her family.

Belinda was born and raised in Phoenix before moving East, where she put herself through the University of Pennsylvania, graduating with a degree in Economics and French. She lives in the Queen Anne neighborhood of Seattle.

She and her husband have a daughter in college and a son in high school.

Cherri Gruver

Director of Talent Services

Cherri is a dynamic marketing communications & business professional with over 30 years of experience in high tech. She has deep discipline expertise in digital and physical marketing communications and rhythm-of-business management and managed a variety of strategic marketing programs such as global advertising campaigns, product launch packaging, consumer and SMB digital integrated marketing and more. Cherri is obsessed with the customer and applying test & learn methodologies to deliver communications that resonate and inspire.

Cherri has been recognized for outstanding people management and was a recipient of the Microsoft Marketing Excellence Award in 2005. She is passionate about motivating and influencing individuals and teams, and promoting a positive, collaborative work environment.

Cherri is a native Washingtonian, currently living in Redmond with her husband Tom. She has a young adult daughter and son who keep her “mom skills” sharp. She’s an avid road and mountain cyclist who enjoys the occasional trail run with her chocolate lab, Daisy.

Kelly Johnson

Business and Advisory Board Director

Kelly is a former owner and principal consultant of Velatrio where she spent 15 years developing client relationships and recruiting excellent talent for the company. She is a seasoned marketing strategist with proven success in positioning and messaging, launch planning and execution, go-to-market campaign development, and brand building for business-to-business and business-to-consumer products and services. Prior to Velatrio, Kelly spent 13 years working for Microsoft Corporation in various product management, marketing strategy and business development roles.

Kelly has two grown children, Derek and Emily, and currently lives In Seattle with her dedicated 4-legged assistant, Grover. She enjoys pursuing home renovation and design projects as well as improving her wine and culinary education.

Jill Angelo

Business and Advisory Board Director

Jill is the CEO and co-founder of genneve whose mission is to empower every woman to take control of her life in menopause. genneve is the first-ever online clinic for women in menopause.

Jill has 20 years’ experience in the tech industry. She spent 15 years at Microsoft in executive roles such as Chief of Staff to the CMO, Director of Global Media, and Product Management for Emerging Markets. Jill recently joined the Board of Directors for Special Olympics of Washington.

Named as one of Inc. Magazine’s 2016 Most Impressive Women Entrepreneurs, Jill is a driving force for bringing effective health solutions to women in the most vibrant years of their lives.

Nancy Hamill

Business and Advisory Board Director

Nancy runs a Northern California based consulting firm specializing in marketing strategy and execution for business-to-business services and product companies helping them strengthen the reputations, relationships and revenues. She works with clients in all areas of the marketing discipline including market assessment, strategy and planning, content development and story telling, account-based marketing, sales enablement, program delivery, operations and measurement. Many of these efforts have involved tight integration with new business development. She also has worked with clients in change, employee, and executive communication tied to multi-dimensional transformation programs.

Prior to starting her own firm Nancy led marketing for a variety of Accenture’s high-growth, global businesses including Technology, Digital and Strategy as well as holding both industry and geographic leadership roles during a nearly 30-year career living in North America and Europe. She also led the launch and served as the interim CMO of a joint venture between Accenture and Microsoft, Avanade, which is now a global billion-dollar technology business and fostered the creation and execution of strategic alliances and partnerships.

Nancy earned a Bachelor of Science in Finance from the University of Illinois Gies College of Business. Nancy and her husband John live in Napa Valley and enjoy travel, fine food and wine, and outdoor activities including running, cycling, tennis, kayaking, ice climbing and hiking.

Joanne Bromwell

Business and Advisory Board Director

Joanne Bromwell is a high-impact sales and business development leader with proven expertise developing, negotiating, and executing strategic partnerships. She’s known for building scalable business solutions with high-tech organizations such as, Microsoft, Intellectual Ventures and Hewlett Packard Enterprise. Joanne is a graduate of the University of Chicago Booth School of Business, world traveler, cancer survivor and a passionate supporter of empowering young women to achieve their full potential.

Joanne resides in southern California and when off the clock, she enjoys runs with her dogs on the beach and searching for the elusive, “best” taco truck.